Cybersecurity marketing
Expert-led marketing content & thought leadership for cybersecurity companies
We’re Bora.
For 15 years we’ve worked with some of the most respected names in cyber, helping them carve out niches, scale, and be acquired.
Clients
We only work with cybersecurity companies
Services & pricing
BRAND MARKETING & THOUGHT LEADERSHIP
Build brand awareness & trust. Be remembered & found.
Blogs & other short-form content
Backlinks, authority pages, & pillar pages
SEO & GEO strategy
Social media management
DEMAND & LEAD GENERATION
eBooks, white papers, & other long-form content
Research reports
Lead nurture campaigns
Long-read articles
PRODUCT MARKETING & SALES ENABLEMENT
Shorten sales cycles. Improve conversion rates. Make buying decisions feel safe.
Sales decks, 1-pagers, & battlecards
Service definition documents
Solution briefs & datasheets
Website pages
CUSTOMER MARKETING
Retain & expand customer accounts. Reduce churn. Generate advocacy.
Case studies & testimonials
Peer review programs (G2, Gartner Peer Insights)
Cross-sell & up-sell programs
Customer nurture campaigns
PROCESS
Listen
We want to understand your world, your challenges & goals, and your audience.
Ask questions
We’ll explore what’s already working, what isn’t, and what success looks like.
Suggest
We’ll give you our ideas, frameworks, and content approaches that make a meaningful difference.
Meet
You’ll meet the people who will do the work — the writers, strategists, and editors who’ll become an extension of your team.
PARTNERS
CASE STUDIES
Pentest-Tools.com
Bora capture our positioning & values with nuance! They say it better than we do…
Fortra & Tripwire
Bora capture our positioning & values with nuance! They say it better than we do…
Thales
Bora capture our positioning & values with nuance! They say it better than we do…
LET’S CHAT
We specialize in:
- Content marketing, thought leadership, & brand building
- Strategy, messaging, & positioning
- Demand & lead generation
- Sales enablement & product marketing
- Customer marketing
Unsure what you need? Speak with our lead strategist for a free 30 minute consultation.
If we’re not the right fit, we’ll help find someone who is.
