The CMO is a dinosaur

The CMO is a dinosaur

A few weeks ago, I jumped on a call with Tal Klein, CMO at Lakeside Software. Working as an engineer, stumbling into technical marketing at NetScaler, and building marketing functions at Citrix and Bromium has given him unique insight into what’s working – and what...
Content volume is not a content strategy

Content volume is not a content strategy

I recently had the chance to sit down with Kim Brown, a cybersecurity marketing leader who has worked with Duo Security, Cisco, and Blumira and a friend of mine in the industry for more than 15 years. From her start leading sales and business development teams to her...