Brand has been waiting for this moment

Brand has been waiting for this moment

Maria Velasquez stumbled into cybersecurity marketing and never left. After building her foundations in marketing operations at an event tech company, she fell into cyber by applying for a role she wasn’t sure she was qualified for. In 2020, she co-founded the...
Google never wanted you to have the traffic

Google never wanted you to have the traffic

Andy Crestodina quit his day job in 1999 with no real shot at the one he actually wanted, which was a web designer, so he started a tiny website-building company with a friend from high school who was also his college roommate. Twenty-five years later, that company is...
People impressed by AI, are easily impressed

People impressed by AI, are easily impressed

Jonathan Munshaw started out as a newspaper editor in the D.C./Baltimore area before a former colleague recruited him into cybersecurity. He spent years telling stories for Cisco Talos and Sophos. He recently joined Netcraft to support its marketing function. I sat...
SEO isn’t dead. Your expectations are.

SEO isn’t dead. Your expectations are.

A sociology degree, a difficult job hunt, and a friend who needed someone to run Google Ads. That’s how Aaron Wilson ended up specializing in SEO.  Years later, he made the case to Tenable that his discipline deserved a far bigger investment. He’s been...
Cybersecurity media in 2026

Cybersecurity media in 2026

Alan Shimel has witnessed almost three decades of change in the technology industry. From the early commercial internet and the dot-com boom, to DevOps, cloud, cybersecurity, and now AI. He’s had a front-row seat to the evolution of technology markets, media...
How AI claims drown out innovation

How AI claims drown out innovation

I recently spoke with Richard Stiennon, founder and CEO of IT Harvest. He was VP of Research at Gartner, which gave him a front-row seat to the limits of traditional analyst coverage. That experience led him to build something different: a database that covers 4000+...