Great marketing doesn’t always fit on a dashboard

Great marketing doesn’t always fit on a dashboard

by | May 13, 2026 | Interview

Like so many of us, Cindy Valladares fell into cybersecurity. 17 years later, she’s still here, and she wouldn’t have it any other way. Now Head of Brand, Community, and Communications at Filigran, Cindy has built her career across some of the industry’s most...
Nobody gives a sh*t about your product as much as you

Nobody gives a sh*t about your product as much as you

by | May 5, 2026 | Interview

Tricia Howard spent years at Akamai making content sound less like AI, then moved to run marketing Above Security, a startup whose CEO told her on day one to use AI every single day. That experience means she has sharp takes — one of the many qualities she’s known for...
The CMO is a dinosaur

The CMO is a dinosaur

by | Apr 29, 2026 | Interview

A few weeks ago, I jumped on a call with Tal Klein, CMO at Lakeside Software. Working as an engineer, stumbling into technical marketing at NetScaler, and building marketing functions at Citrix and Bromium has given him unique insight into what’s working – and what...
Content volume is not a content strategy

Content volume is not a content strategy

by | Apr 9, 2026 | Interview

I recently had the chance to sit down with Kim Brown, a cybersecurity marketing leader who has worked with Duo Security, Cisco, and Blumira and a friend of mine in the industry for more than 15 years. From her start leading sales and business development teams to her...